Welcome Bonus 100% up to £150 + 30 Free Spins
Cashout Time Typically 1-3 days (e-wallets faster)
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William Hill Casino and Sportsbook Review — William Hill casino/slots reviews
Author: Arjun Mehta
Published: September 29, 2022 | Updated: October 19, 2025
William Hill is a long-established UK bookmaker that has successfully transitioned into online gaming, offering a full sportsbook alongside a well-curated casino and live dealer suite supplied by top studios like Evolution and Playtech.
This William Hill casino review covers their slots, table games, live casino, poker offering and sportsbook features. We'll also look at welcome bonuses, banking methods, VIP rewards and how William Hill compares to other regulated online casinos.
| Website: | www.williamhill.com |
|---|---|
| Online Since: | 2001 |
| Bonus: | 100% up to £150 + 30 Free Spins (new customers, T&Cs apply) |
| License: | UK Gambling Commission; Gibraltar Regulatory Authority; additional regional licences |
|---|---|
| Software: | Playtech, NetEnt, Microgaming, IGT, Pragmatic Play, Evolution Gaming, Scientific Games, Yggdrasil |
| Location: | United Kingdom (global operations) |
About William Hill
William Hill was founded in London in 1934 and later expanded online in the early 2000s. The brand now operates a prominent sportsbook and a regulated casino platform across several jurisdictions.
The online casino and Vegas platforms present hundreds of slots and table games from leading studios, plus a full live casino suite. The sportsbook is particularly strong in the UK and Europe, offering deep market coverage and in-play betting.
William Hill operates under licences issued by the UK Gambling Commission and the Gibraltar Regulatory Authority and holds additional regional licences, including select US state licences where available.
My Experience at William Hill
The site and apps feel familiar to long-time bettors: dense with options but efficient once you know the layout. Loading times were quick and navigation around sportsbook markets and the casino lobby was straightforward.
I tested slots, a few live dealer tables and the sportsbook. Slots loaded reliably, and Evolution/Playtech live tables delivered a polished streamed experience.
Customer support is responsive via live chat and phone in regulated markets. Withdrawals were handled promptly after KYC — e-wallets were noticeably faster.
Promotional messaging can sometimes obscure details like wagering requirements; always check T&Cs for your jurisdiction before claiming offers.
Money Spent: £50 | Time Played: 2 Hours | Earnings: £20 | Browser/Device Used: Chrome on Desktop and iOS App | Experience: Positive
William Hill blends retail heritage with a competent online sportsbook and casino—reliable, professional and feature-rich. – Reviewer
William Hill Bonuses
William Hill runs a variety of welcome offers and ongoing promotions for casino and sportsbook customers. Offers vary by country and are updated regularly — check the promotions hub for your region.
Typical promotions include matched deposit or bet-value welcome offers, free spins, accumulator boosts and reload deals for existing customers.
Casino Welcome Bonus: 100% up to £150 + 30 Free Spins
Commonly available to new casino customers in permitted jurisdictions. Minimum deposit and wagering requirements apply; free spins and bonus funds are subject to game eligibility and play-through terms.
Sportsbook Welcome Offer
Sportsbook welcome promotions differ by region (examples include Bet & Get free bets or deposit-match offers). Conditions vary: minimum qualifying stake, odds restrictions and expiry windows commonly apply.
Regular Reloads & Price Boosts
William Hill often runs reload promotions, enhanced prices/odds boosts and accumulator offers on weekends — check the promotions hub for current deals.
Weekend & Event Specials
Major sporting events are typically accompanied by special offers such as enhanced acca boosts, money-back specials, free bets or extra spins tied to event outcomes.
Slot Tournaments & Leaderboards
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
Other Promotions
- Enhanced Accumulators
- Free Spins & Free Bets
- Cashback Offers (select markets)
- Refer-a-friend
- Seasonal Event Promotions
- William Hill Rewards loyalty benefits
How William Hill Bonuses Compare
William Hill’s bonuses are solid and reliable but often smaller than offers at crypto-first or casino-specialist sites that advertise large deposit matches.
The strength of William Hill’s proposition is balanced product quality, brand trust and regulatory protection, rather than headline bonus amounts.
If maximum bonus value is your priority there are bigger offers elsewhere; if you value regulated operations and product variety William Hill remains competitive.
Check the promotions page for your jurisdiction and prioritise welcome offers that match your preferred product. Pay attention to wagering requirements and maximum bet caps.
VIP and Loyalty Programs
William Hill runs a tiered loyalty scheme (William Hill Rewards) where regular players earn points through play and can redeem them for free bets, offers or bonus spins.
High-value players may receive personalised offers, account managers or invitation-only VIP services depending on region and betting activity.
The retail estate (UK shops) also supports loyalty activity for customers who use both online and in-shop services, providing additional benefits for frequent bettors.
Banking Methods
Banking at William Hill covers major debit/credit cards, popular e-wallets (where supported), bank transfers and prepaid options. Exact options vary by market; processing times depend on method.
Deposits
Common deposit methods include Visa, Mastercard, Maestro, PayPal (where available), Neteller, Skrill, Paysafecard, Apple Pay and Google Pay. Minimum deposit limits depend on method and region; instant processing is typical for cards and e-wallets.
| Deposit Method | Min. Deposit | Max. Deposit | Deposit Now |
|---|---|---|---|
| Visa/Mastercard | £10 | £10,000 | Deposit with Card |
| PayPal (where available) | £10 | £5,000 | Deposit with PayPal |
| Skrill/Neteller | £10 | £5,000 | Deposit with E-wallet |
| Paysafecard | £5 | £1,000 | Deposit with Paysafecard |
| Apple Pay / Google Pay | £10 | £5,000 | Deposit with Mobile Pay |
| Bank Transfer | £50 | £100,000 | Deposit via Bank Transfer |
| Cash at retail (selected UK locations) | £20 | £2,500 | Deposit in Shop |
Withdrawals
Withdrawals are processed once KYC checks are complete. E-wallet withdrawals can be same-day or 24–48 hours, card withdrawals typically 2–5 business days, and bank transfers 3–7 days depending on bank and country.
Transaction limits and ID checks may apply. Processing times improve for e-wallets and may be longer for cards or bank transfers.
| Withdrawal Method | Min. Withdrawal | Max. Withdrawal | Timeframe |
|---|---|---|---|
| PayPal / Skrill / Neteller | £10 | £50,000 | Instant to 24–48 hours |
| Visa/Mastercard | £10 | £50,000 | 2–5 business days |
| Bank Transfer | £50 | £250,000 | 3–7 business days |
| Cheque (where supported) | £50 | £25,000 | 5–10 business days |
| Cash at retail (selected locations) | £20 | £2,500 | Same day / store hours |
William Hill Casino
The William Hill casino offers hundreds of slot titles, table games and a robust live casino area. The library includes classic and modern video slots, seasonal jackpots and curated live tables from top providers.
While the catalogue isn’t the largest compared with some specialist casinos, emphasis on top-tier providers and a polished live offering creates a high-quality experience for players.
Slots
Popular slots are provided by NetEnt, Microgaming, PlayTech and include a mix of classic hits and new releases. Progressive jackpot titles appear where permitted by region.
The slots lobby is easy to navigate with filters for popularity, new releases and providers. Players can find Starburst, Book of Dead, Mega Moolah and Gonzo's Quest among featured titles.
Low-medium volatility, broad popularity and frequent small wins.
High volatility with a popular free spins mechanic and strong max win potential.
Progressive jackpot series with life-changing payouts where available.
Avalanche mechanic and solid RTP credentials with engaging gameplay.
Table Games
Standard table games such as blackjack, roulette and baccarat are available in RNG and live formats. Bet limits suit casual players through to higher-stakes action.
Live tables are supplied by Evolution and Playtech, ensuring quality streaming and professional dealers.
Poker
William Hill has offered online poker and tournament play in various markets, often integrated with external networks. Availability varies by region but includes cash games and MTTs where offered.
Tournament schedules and formats change by jurisdiction; serious players should check the poker lobby for current offerings.
Live Dealers
Live dealer tables are powered by Evolution and Playtech, offering immersive streamed experiences for blackjack, roulette, baccarat and game-show style tables.
Table limits and variants cover recreational players and high rollers alike, with professional dealers and reliable streaming.
Casual Games
Casual options include scratchcards, instant win games, keno and novelty titles for quick-play sessions and event-based promotions.
William Hill Sportsbook
The sportsbook is a core strength — deep market coverage across football, horse racing, tennis, cricket and many regional sports with competitive odds and in-play markets.
Features include live betting, cash-out (where available), enhanced price/odds boosts, bet builders and a comprehensive racing hub with form and market information.
William Hill also lists major esports events such as CS:GO, League of Legends and Dota 2 with match markets and tournament lines during major competitions.
Sports
Coverage spans football (domestic and international leagues), horse racing, tennis, basketball, cricket and many other sports. Markets offer extensive pre-match and in-play options.
Matches often include multiple special markets, handicaps, accumulators and prop bets. The racing hub is particularly detailed, with form guides and market depth.
Betting features include bet builders, cash-out, live streaming in supported regions and enhanced odds promotions.
eSports
eSports markets cover mainstream titles such as CS:GO, League of Legends and Dota 2, with match markets and futures during major events.
Live eSports coverage and frequent markets on major tournaments make William Hill a solid choice for esports bettors.
Markets include match winner, maps/games handicaps, exact scores and series betting where supported.
Virtual Sports
Virtual sports products (football, horse racing, greyhounds and motorsports) provide quick action and round-the-clock betting opportunities.
Virtual markets mimic real-world betting options with short runtimes, odds and special markets for goals, places and winning margins.
Mobile Experience
William Hill offers native apps for iOS and Android plus a responsive mobile site. The apps replicate sportsbook and casino functionality with quick navigation and account management.
Mobile deposits, withdrawals, live betting and streaming (in supported regions) are well implemented, making gameplay seamless on smaller screens.
Safety and Security
William Hill uses SSL encryption and industry-standard security practices. It enforces KYC and AML checks, supports deposit limits, time-outs, self-exclusion and links to gambling support services for responsible play.
- Help Centre ([email protected])
- Customer Support ([email protected])
- Responsible Gambling ([email protected])
Regulatory oversight from the UK Gambling Commission and Gibraltar Regulatory Authority provides an added layer of consumer protection in many markets.
How to Sign Up, Deposit, and Withdraw
Signing up is straightforward — create an account, verify your email/phone, and complete KYC for withdrawals. Exact steps vary slightly by region.
How to Deposit
Follow these steps to make your first deposit.
- Log in → Go to Deposit → Choose a payment method → Enter amount within limits → Confirm. Instant methods (cards, e-wallets) are usually available.
- Select your preferred deposit method (Visa, Mastercard, PayPal where available, Skrill/Neteller, Paysafecard, Apple Pay).
Complete any 3D Secure or provider verification if prompted.
How to Withdraw
Withdrawing requires completed KYC; processing times depend on method chosen. [email protected]
- Complete account verification (ID and address) → Open Account/Withdraw section → Select withdrawal method and amount → Submit request and await processing.
Final Verdict
William Hill remains a leading, trusted brand with a strong sportsbook and a well-rounded casino offering. Its retail history and regulated operations make it a reliable choice for many players.
While promotional value may not match some specialist casinos and availability varies by jurisdiction, the combination of quality suppliers, solid live casino and robust betting markets keeps William Hill highly recommended for regulated-market players.
Disclaimer
Gambling can be addictive. Please gamble responsibly and seek help if you have problems; check local resources and William Hill’s responsible gambling pages for support.
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